In a world where newsrooms are shrinking fast, innovative placement can help get your voice out there and shape public consciousness. And, while we love reaching out to reporters and helping place op-eds, we’ve talked previously about the danger in over-reliance on them.
Need more ideas? Check out the handy if this/then that chart below for new ideas — mix and match for placement ideas to drive your next brainstorm!
We hope these tips will help you find other options for sharing your perspective, save time, and navigate your communications with confidence.
Which of these ideas has your name written all over it? Feel free to reach out to us anytime at hello@mrss.com!
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Rachel Potucek is a Senior Account Executive at M+R based in Kansas City, MO. When she’s not working on earned media strategy and outreach, you can find her reading a good book or hunting for vinyl in local record shops.