Hoo-boy, it’s a busy spring, made busier by the barrage of attacks on people and planet every day. We hope you’re managing to stay active and also squeeze some joy into your days in between it all.
Are conferences (and the parties that come with them) a way to squeeze some joy into life? We’re sure trying. We’re headed to two great ones in the next couple weeks and — as usual — hosting some damn good parties too! Want to get an invite? Let us know here!
America Votes State Summit
April 8-10, Washington DC
Is there a conference more critical than this one right now? Probably not. That’s why some of M+R Win’s best and brightest will be there, and we hope you might be too. If so, we’d love to say hello — and we are once again hosting a party on Wednesday April 9 for us to chat, scheme, dream, rant, sob, and most of all… organize. We hope you’ll come! Get on the list here!
Nonprofit Technology Conference
April 16-18, Baltimore, MD
The friendliest group of M+R folks are headed to the Baltimore Convention Center to hang with about a thousand of our closest friends. We can’t wait! And we especially can’t wait for our party on Thursday April 17 from 5:30-8:30, and you’re invited. The location is top secret for now but we want to put you on the list! If you’ll be in Baltimore for the conference, let us know and we’ll put you on the list and send you an invite.
You won’t want to miss our session! M+R’s deliverability guru and Managing Production Specialist Anne Paschkopić will lead a fun and super useful panel on Thursday, April 17 at 10:15am:
Email deliverability: Have the rules changed?
In recent years, email providers like Google, Microsoft, and Yahoo have tightened the rules for getting into inboxes. The best practices around list hygiene got stricter — only mail to people who have opened recently! No, scratch that — only people who have clicked! Make sure everyone on your list has opted in. No — scratch that, it has to be a double opt-in! Get SPF and DKIM set up, but DMARC is optional. Never mind, now DMARC is required!
It can feel like the rules around email deliverability change every month — and oftentimes they do. After a cycle of intense political emailing, you’ve probably seen your own email getting passed around to a bunch of lists you didn’t sign up for. You may be wondering: do all these deliverability rules still apply?
At this session we’re diving into what rules still hold true NOW.
You might be surprised you’ve been following some outdated best practices! And if that’s the case, we’ll also give you some ideas for how you can dig into your inactive email file — that is, people you’ve started suppressing — to identify who might be worth giving a second look.
Good times! Here’s that link for getting on the lists for either or both of our parties!
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But wait, there’s more! BENCHMARKS IS COMING. Yep, it’s the most wonderful time of the year. Make sure you sign up to be the first to lay your hands on all that beautiful data, and mark your calendars for our launch parties!
Our virtual launch on April 22, 1–2:30pm ET. RSVP on Zoom here!
Release Parties will start with a live reading of the data from 4–5pm, followed by drinks, some icebox plums, and a chance to rub elbow patches with the M+R team from 5-7pm:
- Washington DC | April 22 at Busboys and Poets
Join us in the Langston Room at Busboys and Poets (2021 14th St, NW, Washington, DC). RSVP here! - New York | May 7 at Poets House
Join us in the inspiring Poets House (10 River Terrace, New York, NY). RSVP here!