Once is never enough! In the grand tradition of “2 Fast 2 Furious” and “Dumb & Dumberer”, here’s the sequel to our original post about everyone’s favorite fundraising trend: the $5 ask. This time, we investigated the LONG TERM value of this tactic. Spoiler alert: the $5 ask still wins.
The 2013 eNonprofit Benchmarks Study is here – the one and only indispensable guide to what’s happening in nonprofit email, fundraising, advocacy, social media, and mobile. Download the report today and see if your organization is leading the way or getting left behind.
Tempted to imitate the Obama team and ask for “just $5” in your next fundraising campaign? Make sure to ask yourself these four questions first!
Valentine’s Day is sweet for more reasons than the candy — it’s also a great time of year for your online strategy. Check out how some organizations are using the season of love (and giving!) to raise money and engage their list.
How did your end-of-year campaign compare to last year’s? Check out this blog post to see if your results match up trends from 27 of our clients.