by Liz Ertner | Jul 10, 2013 | Tools + Papers
Multichannel is the hot new thing — but what is it, exactly? And can it really live up to the hype? Find out in our newest publication, “Adventures in Multichannel Marketing” — free to download!
by Heather Buchheim | May 22, 2013 | Blog Posts
Writin’ ain’t easy. Learn from these top 5 rookie writer mistakes so you can write punchy, heartstring-tuggy, super-effective emails… like a boss.
by Pem Brown | May 15, 2013 | Blog Posts
Once is never enough! In the grand tradition of “2 Fast 2 Furious” and “Dumb & Dumberer”, here’s the sequel to our original post about everyone’s favorite fundraising trend: the $5 ask. This time, we investigated the LONG TERM value of this tactic. Spoiler alert: the $5 ask still wins.
by Cameron Lefevre | Mar 27, 2013 | Benchmarks
The 2013 eNonprofit Benchmarks Study is here – the one and only indispensable guide to what’s happening in nonprofit email, fundraising, advocacy, social media, and mobile. Download the report today and see if your organization is leading the way or getting left behind.
by Pem Brown | Feb 27, 2013 | Blog Posts
Tempted to imitate the Obama team and ask for “just $5” in your next fundraising campaign? Make sure to ask yourself these four questions first!