Why we LOVE the “Like” Button!

Why we LOVE the “Like” Button!

The “Like” button is a simple action that can yield great results – garnering action from the most engaged Facebook users, expanding your presence on Facebook, giving you tons of information about who likes your site, and ultimately driving a whole lot of new traffic your way.

Using Hashtags to Expand Your Reach on Twitter

Using Hashtags to Expand Your Reach on Twitter

With over 150 million users, Twitter is an increasingly valuable tool for reaching new supporters and enhancing brand recognition. So how can your organization reach outside of its immediate followers and tap into that pool of 150 million users? One key lies in the strategic use of hashtags.